Europe - Notes from John Collins
The last two weeks I have been way from the area. As you all know I was in San Francisco week 12 having the overseas business review with MR Peter Lucas.
The Overseas Review meeting was attended by Ben, Tom, Steve, Tracey, myself, Mike (Macy’s), Ian (Bermuda) and Andy (USA) went well. Discussions included business last year and year to date, BIPs (Branch Improvement Program), new shop fits, stock, staff and the way forward.
I’ll be talking to you all individually over the next couple of weeks to discuss the business and how we take it forward into the year ahead & beyond and talk about some new and exciting developments. [ I did get to see the “golden gate bridge” although it was from afar]. Then I was on Holiday a week (school hols).
BONUS: HOW ARE YOU DOING
| Store | Description | Actual | Target | Variance | % of Target | Bonus |
|---|---|---|---|---|---|---|
| AAFES - EUROPE | ||||||
| 3156 | Schweinfurt | 11,537 | 24,272 | -12,735 | 47.5 | |
| 3162 | Lakenheath | 57,890 | 72,706 | -14,816 | 79.6 | |
| 3192 | Heidelberg | 75,847 | 61,839 | 14,008 | 122.7 | |
| 3204 | Baumholder | 1,855 | 6,500 | -4,645 | 28.5 | |
| 3217 | Bitburg | 8,209 | 7,500 | 709 | 109.5 | |
| 3223 | Bamberg | 6,708 | 8,440 | -1,732 | 79.5 | |
| 3226 | Schinnen | 5,540 | 6,940 | -1,400 | 79.8 | |
| 3230 | Stuttgart | 73,618 | 78,225 | -4,607 | 94.1 | |
| 3256 | Grafenwhoer | 57,185 | 56,926 | 259 | 100.5 | |
| 3260 | KMCC Ramstein | 147,223 | 155,061 | -7,838 | 94.9 | |
| 3268 | Wiesbaden | 55,595 | 55,698 | -103 | 99.8 | |
| 3281 | Chievres | 45,666 | 41,728 | 3,938 | 109.4 | |
| 3282 | Mannheim | 21,915 | 27,370 | -5,455 | 80.1 | |
| 3361 | Vicenza | 8,530 | 8,000 | 530 | 106.6 | |
| 3362 | Aviano send to 3230 Stutt | 12,726 | 12,826 | -100 | 99.2 | |
| AAFES - Europe Totals | 590,043 | 624,031 | -33,988 | 94.6 | ||
| GB Shape | ||||||
| 3215 | GB Shape | 11,036 | 5,951 | 5,085 | 185.4 | |
| 3216 | Brussels Embassy | 1,440 | 1,768 | -328 | 81.4 | |
| GB Shape Totals | 12,476 | 7,719 | 4,757 | 161.6 | ||
THE FIRST QUARTER
The first quarter of the year is over and as you can see there are a lot more branches that can make the yearly bonus in fact with a little more push and extra sales (shirts ties and cuff links are thankfully now in or will be this week) the majority will make the required 101% of target to earn that $500.
Look at your branch, stock and footfall and see what you/ we can do to bring all branches into the 101% zone.
One way to get more business is to get the word out.
Push the exchange to place our name/display’s where ever they can.
Get those customer addresses for the mailing list (the more we have the more chance of more sales).
For those customers who are looking for a specific offer give out the info that we do have a web page where they can be kept up to date instead of just coming in on chance.
What ideas do you have let me know and I will put it in team talk so all know and can see if that idea works for them.
Keep up the good work of the 1st Quarter.
The only place you will find success before work
Is in the dictionary
Good luck & Good Trading.
John Collins.
